The name "BeGo", in Amharic means "being kind". The name coveys the message of kindness to the planet, to the people and the animals that are exhibit of universal attractions. The name is a reflection of what the tour company is and wants to become. It wants to take you to 3.4 million years of human footprint to experience yourself at the source creating unforgettable experiences of a lifetime with out guilt.
Bego is a sustainable/ responsible tour company having offices in Ethiopia and Washington DC. It offers authentic, local and immersive experience to its clients while leaving a minimum carbon footprint to the destination. That way the clients will be free of worries of their negative travel impact because they have contributed to the continued legacy of the destination to generations to come as they have experienced it. While doing that, there will not be any compromise to the quality of their experience. To the contrary, their experience will be fuller, richer and engaging because the itineraries are embedded in the interaction of locales at the source including experiencing of the life at the host.